Project: FENG.02.25-IP.02-0360/25
Project co-financed by the European Union under the European Funds for a Modern Economy Programme; Priority FENG.02 – Environment Conducive to Innovation; Measure FENG.02.25 – Promotion of Innovative SME Brands
The main objective of the project is to build the global recognition of the REFLED product brand. The project aims to strengthen the company's export activities across European, Asian, North American, and Middle Eastern markets during the period 2026–2029.
The scope of the project includes:
- Participation as an exhibitor at international trade fairs, featuring products at the company's own exhibition stand and incorporating the visual identity of the Polish Economy Brand.
- Business missions abroad, including attendance at trade fairs as a visitor, B2B meetings, and analyses of market trends and competitors.
- A promotional campaign, including the design of modern digital advertising banners and a product catalogue for the REFLED brand.
Participation in key international industry events will provide an opportunity to showcase REFLED's innovative technological solutions and unique competitive advantages, including exceptional environmental resistance, high luminous efficiency, and integration with building automation systems. This is expected to facilitate the establishment of long-term business relationships in new international markets.
The project is primarily addressed to distributors and importers of professional lighting and electrical installation solutions, architects, lighting designers, landscape architects, investors implementing commercial projects, general contractors for construction and energy investments, as well as organisations delivering infrastructure projects, including Smart City initiatives and outdoor lighting systems for the public sector.
Total project value: PLN 836,568.10
EU funding: PLN 515,392.19
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